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Market research report on vegetables and products of their processing in Ukraine. 2022 year

General characteristics
Date of Preparation: December 2022 year
Number of pages: 33, Arial, 1 interval, 10 pt
Graphs and charts: 12
Tables: 15
Payment method: non-cash or cash payment, prepayment
Production method: e-mail or courier electronically or in printed form
Report language: ukrainian, russian, english
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Detailed contents:

1. General characteristics of the studied market
1.1 Market description, highlighting of value-added chains and market influencing factors to assess the risk of directions taking into account changes in 2022. For each group of factors – analysis of the degree of importance for enterprises, the possibility of adaptation of the enterprise to the effect of factors, changes in 2022 and expected changes for further monitoring
1.2 Analysis of market development trends (factors affecting the market, problems and prerequisites for development, divided into the periods up to 2021 and from 2022)
1.3 General market indicators, calculation of market capacity in 2016-2022* (cultivation + import - export), including processing
1.4 Market segmentation and structuring
• By company size (allocation of the share of MSMEs)
• By regions
• By types of products
• By sources of raw materials
• Evaluation of the shadow segment on the market
1.5 Development of interview questionnaires and focus group scenarios
1.6 Conclusions about the current state of the industry and the role of certain connections in the development of the market for the construction of market maps
2. Analysis of the competitive environment in the market (with a focus on MSMEs)
2.1 Analysis of the presence of operators on the market (the largest major players, representation of the MSME segment)
2.2 Structuring of operators (by product segments, specialization, sales channels, regionally); the influence of martial law on them
2.3 Analysis of the main problems faced by market operators
2.3.1. Before the start of a full-scale war
2.3.2. After the start of a full-scale war
3. Foreign trade (if available, general overview)
3.1 Share of imports in the processing segment (canned vegetables, pickled vegetables, sauces, etc.) – analysis of opportunities for domestic producers
3.2 Analysis of export of vegetables and processed products from Ukraine
4. Analysis of assortment and pricing in the market
4.1 Construction of assortment maps with analysis of the number of companies involved in production
4.2 Average current prices for products by segment
4.3 Description of factors affecting price formation (international prices, changes in the cost of production components of vegetable crops and processing products)
5. Market consumption analysis
5.1 Volumes of consumption of studied products and processing products per capita
5.2 Factors affecting consumption
6. The influence of associations, unions, participants in supply chains and experts on market development (based on the results of surveys and analysis of secondary data)
7. Analysis of product sales channels and their changes in 2022
8. Conclusions. Forecasts of the development of the industry - by the cabinet method
8.1. Conclusions and forecast trends of market development
8.2. Construction of market development hypotheses. Forecast indicators of market development (three scenarios: basic, optimistic and pessimistic scenario)
9. Construction of structural elements of the analysis
9.1. SWOT analysis of market direction
9.2. PESTLE analysis of factors affecting the market
10. Construction of a market map (identification of all participants in value-added chains; degree of interrelationship between them, level of risks, etc.)

List of Tables:

1. Vegetable market capacity in 2016-2021 in natural terms, thousand tons
2. Market capacity of vegetable processing products in 2016-2021 in natural terms, thousand tons
3. The main operators in the market of fruit and vegetable processing of Ukraine
4. Factories of the main processors of vegetable production that stopped working in 2022
5. The share of imports in the volume of processing of vegetable crops,%
6. The share of exports in the volume of production of vegetable crops and their processing products,%
7. Main partner countries for trade in vegetable processing products from Ukraine
8. TOP-5 largest exporters of vegetables in 2021
9. TOP-5 largest exporters of vegetable processing products in 2021
10. The range of products of the main operators of vegetable processing products in Ukraine
11. Growth dynamics of average annual retail prices for selected vegetables in 2016-2022, UAH/kg, %
12. Structure of costs for growing potatoes per 1 ha (100,000 hryvnias)
13. Average monthly consumption of potatoes, vegetables and melons per person, kg
14. SWOT – market analysis of vegetable crops and their processing products in Ukraine
15. PESTLE analysis of the market of vegetable crops and their processing products in Ukraine

List of graphs and charts:

1. Chains of creation of added value on the market of vegetable crops and their processing products
2. Segmentation of SMEs of farms growing vegetable crops, by volume of product sales, thousand hryvnias.
3. Regional structure of cultivation, 2021, in natural terms, %
4. Structure of vegetable production by main types (except potatoes) in 2021, in natural terms, %
5. Production structure of vegetable processing products by main types in 2021, in natural terms, %
6. TOP-5 vegetable producers by volume of products sold, thousand hryvnias.
7. TOP-5 producers of vegetable processing products by segments and production volumes, thousand UAH.
8. Average monthly prices for vegetable crops (without VAT, subsidies, transport, forwarding and overhead costs), 2021, UAH/t
9. Dynamics of average annual prices for vegetable crops (without VAT, subsidies, transport, forwarding and overhead costs), 2016-2021, UAH/t, %
10. Average monthly prices for potatoes (without VAT, subsidies, transport, forwarding and overhead costs), 2021, UAH/t
11. Dynamics of average annual prices for vegetable crops (without VAT, subsidies, transport, forwarding and overhead costs), 2016-2021, UAH/t, %
12. Dynamics of average annual retail prices for selected vegetable processing products in 2016-2021, UAH/pack, %

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