Hotel Market in Ivano-Frankivsk in Ukraine. 2022 year
| Date of Preparation: | February 2022 year |
| Number of pages: | 30, Arial, 1 interval, 10 pt |
| Graphs and charts: | 16 |
| Tables: | 12 |
| Payment method: | non-cash or cash payment, prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | ukrainian, russian, english |
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Detailed contents:
1. General characteristics of the market:
1.1. Calculation of the capacity of the hotel real estate market in the city
2. Main market operators
3. Consumers and their preferences:
3.1 Analysis of habitat search queries in segment size. Consumer portrait.
3.2. Trends in choosing holiday destinations, holding celebrations, etc.
5. Conclusions and forecast indicators
6. Forecast trends in the development of the tourism market in 2022-2024
6.1. Forecast trends in the development of hotel real estate for each segment. Availability of construction plans, opening of new facilities
7. Investment attractiveness:
7.1. SWOT analysis of the market direction
List of Tables:
1. Number of tourists served by tour operators and travel agents in 2016-2020 in Ivano-Frankivsk region and types of tourist flows, persons
2. TOP-10 operators of the hotel real estate market in Ivano-Frankivsk (according to the rating of popularity among visitors)
3. Number of rooms and beds of operators of the hotel real estate market in Ivano-Frankivsk
4. Comparative characteristics of the competitive offer of operators of the hotel real estate market in Ivano-Frankivsk
5. Market shares of hotels in Ivano-Frankivsk in accordance with the preferences of consumers of the Booking.com service
6. Feedback from visitors about the activities, amenities, location and other features of the offer of operators of the hotel real estate market in Ivano-Frankivsk, points
7. Reviews of visitors in relation to the operators of the hotel real estate market in Ivano-Frankivsk
8. Channels of communication between the main operators and consumers of services
9. Number of marks (hashtags) with the names of popular cities in Ukraine, 01.02.22, pcs.
10. Preferences of consumers of hotel services in Ivano-Frankivsk
11. Consumers of hotel services in Ivano-Frankivsk in the low season
12. SWOT analysis of the market direction
List of graphs and charts:
1. Number of subjects of tourism activity in Ukraine in 2016-2020, units*
2. Number of tourists served by tour operators and travel agents in Ukraine in 2016-2021, thousand people
3. Number of domestic tourists in Ukraine in 2016-2021, thousand people
4. Regional distribution of hotels in Ukraine by number in 2022, %
5. Visit to Ivano-Frankivsk in 2016-2021, thousand people
6. Number of tourists served by tour operators and travel agents in 2016-2020 in Ivano-Frankivsk region, thousand people
7. Structure of location options by type of facility and number of offers on the Ivano-Frankivsk market as of the current moment (February 2022), %
8. Geographical location of hotels in Ivano-Frankivsk
9. The structure of the Ivano-Frankivsk hotel market according to guest reviews for 2022, %
10. Seasonality of demand for travel to Ivano-Frankivsk in 2021
11. Dynamics of requests for the words "Ivano-Frankivsk", "Ivano-Frankivsk" in Google, Ukraine, 2021
12. Dynamics of requests according to Ivano-Frankivsk, Ivano-Frankivsk in Google by cities of Ukraine, 2021
13. TOP-10 directions of Ivano-Frankivsk region, %
14. Dynamics of requests for the words "Ivano-Frankivsk", "Bukovel", "Yaremche", "Polyanitsa" in Google, Ukraine, 2021
15. Dynamics of demand for certain types of accommodation in Ivano-Frankivsk in 2021
16. Forecast of the dynamics of visiting Ivano-Frankivsk in 2022-2024, million people
