Analysis of the pet food market in Ukraine. 2025
| Date of Preparation: | June 2025 year |
| Number of pages: | 62, Arial, 1 interval, 10 skittles |
| Graphs and charts: | 25 |
| Tables: | 29 |
| Payment method: | prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | Ukrainian, Russian, English |
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Detailed contents:
1. General characteristics of the market
1.1. Market description (introductory paragraph with a description of the product, its application, a description of the research methodology and classifiers)
1.2. Analysis of market development trends
1.3. General market indicators
1.3.1. Calculation of market capacity in 2021–1 quarter. 2025 (according to the formula "production + import - export") in natural indicators
1.3.2. The volume of sales of products on the market in monetary terms
1.4. Evaluation of the shadow segment in the market
1.5. Segmentation and structuring of the market (by types, origin, regions)
1.6. Raw material base, production technology
2. State regulation of the industry in Ukraine
2.1. Basic laws regulating the industry (list, brief summary and features of laws and licenses)
2.2. Market taxes and fees (general business taxation; import and export duties, plans to change them)
2.3. Peculiarities of public procurement (general principles and conditions)
3. Main companies (producers and importers)
3.1. List of the main companies of Ukraine and their structuring (general information, types of activities and specialization; product groups, brands and assortment; regional representation)
3.2. Market shares of the main companies of Ukraine (producers including exports and importers)
3.3. Degree of competition and danger. Factor analysis of competitors' market shares
4. Production of products in 2021-1 quarter. 2025
4.1. Dynamics of production in quantitative indicators
4.2. The fate of producers
5. Foreign trade and foreign trade
5.1. Export of pet food from Ukraine in 2021-1 quarter. 2025 (volumes, geography)
5.2. Import of pet fodder to Ukraine in 2021–1 quarter. 2025 (volumes, structure, geography, shares of importers)
6. The range of products presented on the market (construction of assortment maps to determine the saturation of market segments) - according to taste, packaging
7. Price and pricing in the Ukrainian market
7.1. Average current prices for products
7.2. Description of factors influencing price formation, structure
8. Branding and advertising on the Ukrainian market (analysis of the positioning of competitors on the market, presence in promotion channels)
9. Analysis of consumption on the Ukrainian market
9.1. Consumer preferences for products, consumer portrait
9.2. Analysis of the Internet audience in the industry, search requests and the output of competitors
9.3. Analysis of unsatisfied market demand
9.4. The degree of consumer satisfaction (review analysis)
10. Production sales channels
11. Investment attractiveness of the industry in Ukraine
11.1. Analysis of market opportunities and threats for the further construction of a SWOT analysis
11.2. PEST LE – analysis of factors affecting the market and assessment of the probability and degree of their influence. Building a market risk map
11.3. Existing risks and barriers to entering the market
12. Conclusions. Predictive indicators of the market
12.1. Conclusions and forecast trends of market development
12.2. Construction of market development hypotheses. Forecast indicators of market development in 2025-2027.
12.3. Recommendations for development in the Ukrainian market
List of Tables:
1. UKTZED and NPP codes of the studied goods
2. Capacity of the pet food market in Ukraine, 2021 - 3 months of 2025, in natural terms, thousand tons
3. Distribution of pet food in Ukraine in 2021 - 2024, in natural terms, %
4. Shares of the pet food market in Ukraine by category in 2023 - 3 months of 2025, in natural terms, %
5. Market shares of the main pet food companies in Ukraine in 2023-2024, in natural terms, thousand tons
6. Shares of the main pet food companies in Ukraine, in natural terms, thousand tons
7. Factor analysis of market share dynamics
8. Structure of pet food production in Ukraine by species in 2021- 3 months of 2025 2025, in terms of volume, thousand tons
9. Revenue of the largest pet food producers in Ukraine in 2021 - 2024, in monetary terms, thousand UAH
10. Share of the main pet food producers in Ukraine in 2023 - 2024, in terms of volume, thousand tons
11. Geography of pet food exports by species from Ukraine in 2023 - 3 months of 2025, in terms of volume, thousand tons
12. Geography of pet food exports by species from Ukraine in 2023 - 3 months of 2025, in monetary terms, million UAH
13. Structure of pet food imports to Ukraine by species and companies in 2023- 3 months of 2025, in terms of volume, thousand tons
14. Structure of imports of animal feed into Ukraine by species and companies in 2023-3 months of 2025, in monetary terms, UAH million
15. Geography of imports of animal feed by species into Ukraine in 2023-3 months of 2025, in physical terms, thousand tons
16. Geography of imports of animal feed by species into Ukraine in 2023-3 months of 2025, in physical terms, thousand tons 2025, in monetary terms, UAH million
17. Factors influencing the pricing of dog and cat food and treats
18. General model of the retail price structure for imported food
19. Resulting table of the application of IMC in the studied markets
20. Use of the main advertising channels in the studied markets by companies
21. Analysis of the presence of companies in online communication channels
22. Analysis of the activity of companies in online communication channels
23. Analysis of web traffic of the websites of TOP pet food manufacturers
24. Distribution of web traffic sources of the websites of TOP pet food manufacturers by arrival channels
25. Number of search queries by trademarks of the studied products in Ukraine, June 2025
26. Analysis of market opportunities and threats for building a SWOT analysis
27. PEST LE – analysis of the pet food market in Ukraine
28. Market risk map
29. Barriers for pet food manufacturers in Ukraine
List of graphs and charts:
1. Nominal GDP of Ukraine in 2019-2024, in dollar terms, billion dollars
2. Average annual exchange rate of hryvnia to dollar and euro in 2019-2024, UAH/dollar, UAH/euro
3. GDP deflator in 2019-2024, annual %
4. Average income per capita in countries as of 2024, dollars/month
5. Sales volume of pet food on the wholesale market in Ukraine in 2021- 3 months 2025, in monetary terms, UAH billion excluding VAT
6. Regional structure of pet food production in 2024 in kind, %
7. Structure of imports of wet pet food by texture types in 2024, in monetary terms, %
8. Structure of imports of wet pet food by texture types in 2024, in kind, %
9. Structure of imports of wet pet food with pieces in jelly by segmentation in 2024, in monetary terms, %
10. Structure of imports of wet pet food with pieces in sauce by segmentation in 2024, in monetary terms, %
11. Structure of imports of wet pet food with pate by segmentation in 2024, in monetary terms, %
12. Structure of imports of wet pet food with textured meat / fibers in sauce by segmentation in 2024, in monetary terms, %
13. Structure of imports of wet pet food with pieces in broth by segmentation in 2024, in monetary terms, %
14. Structure of imports of wet pet food in soup, cream and other liquid formats by segmentation in 2024, in monetary terms, %
15. Structure of imports of wet pet food in mousse formats by segmentation in 2024, in monetary terms, %
16. Dynamics of pet food production in Ukraine in 2021 - 3 months 2025, in natural terms, thousand tons
17. Dynamics of exports of pet food from Ukraine in 2021 - 3 months 2025, in natural terms, thousand tons
18. Dynamics of animal feed exports from Ukraine in 2021 - 3 months of 2025, in monetary terms, UAH million
19. Dynamics of animal feed imports to Ukraine in 2021 - 3 months of 2025, in kind, thousand tons
20. Dynamics of animal feed imports to Ukraine in 2021 - 3 months of 2025, in monetary terms, UAH million
21. Cost distribution structure of the manufacturer/importer company in the pet food market in 2024
22. Number of search queries by types of studied goods in Ukraine, June 2021-May 2025
23. Number of search queries by the largest brands of studied goods in Ukraine, June 2021-May 2025
24. Main distribution channels for pet food in Ukraine
25. Capacity of the Ukrainian pet food market in 2021-2027*, in physical terms, thousand tons
