Market research report on energy and low-alcohol drinks in Moldova. 2023 year
| Date of Preparation: | May 2023 year |
| Number of pages: | 21, Arial, 1 spacing, 10 points |
| Graphs and charts: | 2 |
| Tables: | 9 |
| Payment method: | non-cash or cash payment, prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | ukrainian, russian, english |
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Detailed contents:
1. General characteristics of the market
1.1. Market description
1.2. Analysis of market development trends (factors of influence, development problems)
1.3. Market volume of Moldova (export + import + production (estimate))
1.4. The volume of the market of the Transnistrian Republic (estimation through economic indicators)
2. Main market operators (manufacturers and importers)
2.1. List of the main market operators and their structuring (general information, types of activities and specialization; product groups, trademarks and assortment)
2.2. Degree of competition and risks
3. Foreign trade and foreign trade
3.1. Exports from Moldova in 2022 (volumes (in kind and monetary terms), geography) - estimate
3.2. Imports to Moldova in 2022 (volumes (in kind and monetary terms), geography) - estimate
4. The assortment of products presented on the market (construction of assortment maps to determine the saturation of market segments) (through retail networks)
5. Price and pricing in the market
5.1. Average current prices for products (through retail networks)
5.2. Description of factors affecting price formation
6. Market consumption analysis
6.1. Consumer preferences for the product, consumer portrait 16
6.2. Need for the product
6.3. The degree of consumer satisfaction
7. Conclusions. Predictive market indicators
7.1. Conclusions and forecast trends of market development
7.2. Construction of market development hypotheses. Forecast indicators of market development in 2023.
7.3. Recommendations for market development
8. Investment attractiveness of the industry
8.1. SWOT - analysis of the market direction
8.2. PEST LE - analysis of factors influencing the market
8.3. Existing risks and barriers to market entry
List of Tables:
1. The capacity of the beverage market in Moldova in 2022, in natural terms, million liters
2. The main parameters of evaluating the competitive environment in the market according to M. Porter's method
3. Assortment map of non-alcoholic energy drinks
4. Assortment map of low-alcohol drinks
5. Average current prices for drinks, mdl
6. SWOT analysis of the market direction
7. PEST LE matrix - analysis of factors affecting the beverage market in Moldova
8. Segmentation of market risks
9. Risk map of the beverage market in Moldova
List of graphs and charts:
1. Export of low-alcohol beverages from Moldova in 2022 in natural terms, %
2. Import of low-alcohol beverages to Moldova in 2022 in natural terms, %
