Market research report on fillings for baking in Ukraine. 2024 year
| Date of Preparation: | June 2024 year |
| Number of pages: | 62, Arial, 1 interval, 10 skittles |
| Graphs and charts: | 5 |
| Tables: | 48 |
| Payment method: | non-cash or cash payment, prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | ukrainian, russian, english |
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Detailed contents:
1. General characteristics of the baking fillings market
1.1. Market description (introductory paragraph with a description of the product, its application and codes according to the classifiers)
1.2. Analysis of market development trends (factors affecting the market and their manifestation during the period under study, problems and prerequisites for development)
1.3. General indicators of the market of fillings for baking, calculation of market capacity in 2021 - 1st quarter. 2024 (production + import - export). Rating
1.4. Evaluation of the shadow segment on the market
1.5. Market segmentation and structuring (by types, origin)
2. Main market operators (manufacturers and importers)
2.1. The list of the main market operators and their structuring (general information, types of activities and specialization; product groups, trademarks and assortment; regional representation)
2.2. Analysis of competitors based on counterparty databases
- SE "ZEELANDIA"
- "PURATOS UKRAINE" LLC
2.3. Market shares of the main market operators (manufacturers including exports and importers)
3. Estimated production of the researched products in 2021 - 1st quarter. 2024
4. Foreign trade and foreign trade
4.1. Export of fillings for baking from Ukraine in 2021 - 1st quarter 2024 (Volumes, structure, geography, shares of exporters)
4.2. Import of fillings for baking to Ukraine in 2021 - 1st quarter 2024 (volumes, structure, geography, shares of importers)
5. The range of products presented on the market (construction of assortment maps to determine the saturation of market segments)
6. Price and pricing in the market
6.1. Average current prices for products
6.2. Description of factors affecting price formation, structure
7. Advertising and branding. Analysis of the application of integrated marketing communications in the market of fillers for confectionery products
8. Market consumption analysis
8.1. Consumer preferences for the product, consumer portrait
8.2. Analysis of the Internet audience in the industry, search queries and issuing competitors
8.3. Consumption in the B2G sector. Total volume.
8.4. The degree of consumer satisfaction (review analysis)
9. Product sales channels (description and assessment)
10. Conclusions. Predictive market indicators
10.1. Conclusions and forecast trends of market development
10.2. Construction of market development hypotheses. Forecast indicators of market development in 2024-2026.
10.3. Recommendations for market development
11. Investment attractiveness of the industry
11.1. SWOT-analysis of the market direction / company / Customer concept in the market / analysis of market opportunities and threats for the further construction of the SWOT-analysis
11.2. PEST LE - analysis of factors affecting the market and assessment of the probability and degree of their influence
11.3. Existing risks and barriers to market entry
List of Tables:
1. Production of the HCV market in Ukraine, 2021-1st quarter of 2024, in physical and monetary terms, thousand tons, billion dollars.
2. Market capacity of fillings for baking in Ukraine, 2021-1st quarter of 2024, in kind and monetary indicators, thousand tons, million dollars.
3. Market capacity of baking fillings (sweet fillings) by type in Ukraine in 2023, in natural terms, tons
4. Market structure of baking fillings (sweet fillings) by origin in Ukraine, 2021-2023, in natural terms, tons, %
5. Market capacity of baking fillings by type and origin in Ukraine in 2023, in natural terms, tons
6. Structure of sales of sweet fillings of SE "ZEELANDIA" by types, in 2023 - 4 months. 2024, in kind and monetary indicators, tons, million UAH.
7. Structure of sales of fillings for baking of SE "ZEELANDIA" in the domestic market by companies in 2023-4 months. 2024, in kind and monetary indicators, tons, million UAH.
8. Structure of sales of sweet fillings of SE "ZEELANDIA" on the domestic market by taste in 2023-4 months. 2024, in kind and monetary indicators, tons, million UAH.
9. The structure of sales of sweet fillings of SE "ZEELANDIA" by type of taste, in 2023, in kind and monetary indicators, tons, million UAH.
10. Structure of sweet filling sales of PURATOS UKRAINE LLC by types in 2023-4 months. 2024, in kind and monetary indicators, tons, million UAH.
11. Structure of sales of fillings for baking of "PURATOS UKRAINE" LLC in the domestic market by companies in 2023-4 months. 2024, in kind and monetary indicators, tons, million UAH.
12. Structure of sweet filling sales of PURATOS UKRAINE LLC in the domestic market by taste in 2023-4 months. 2024, in kind and monetary indicators, tons, million UAH.
13. Structure of sweet filling sales of PURATOS UKRAINE LLC by type of taste
in 2023, in kind and monetary indicators, tons, million UAH.
14. Market shares of the main operators and segmentation by types of their products
in 2022-2023, in natural terms, tons
15. Segmentation of companies producing confectionery by companies supplying fillings for baking in 2023, in physical and monetary terms, tons, billion UAH.
16. The main producers of fillers for HBV in Ukraine in 2021-2023, in natural terms, tons
17. Dynamics of the export of fillings for baking from Ukraine by types in 2022 - 1 quarter. 2024, in natural terms, tons
18. Dynamics of the export of fillings for baking from Ukraine by types in 2022 - 1 quarter. 2024, in monetary terms, thousands of dollars.
19. The structure of the export of fillers for HBV from Ukraine by types and companies
in 2022 - 1 sq. 2024, in natural terms, tons
20. The structure of the export of fillers for HBV from Ukraine by types and companies
in 2022 - 1 sq. 2024, in monetary terms, thousands of dollars
21. The structure of the export of fillers for HBV from Ukraine by type and geography in 2022- Q1. 2024, in natural terms, tons
22. The structure of the export of fillers for HBV from Ukraine by type and geography in 2022- Q1. 2024, in monetary terms, thousands of dollars
23. Dynamics of imports of fillings for baking from Ukraine by types in 2022 - Q1. 2024, in natural terms, tons
24. Dynamics of imports of fillings for baking from Ukraine by types in 2022 - 1 quarter. 2024, in monetary terms, thousands of dollars
25. The structure of the import of fillers for HBV from Ukraine by types and companies
in 2022 - 1 sq. 2024, in natural terms, tons
26. The structure of the import of fillers for HBV from Ukraine by types and companies
in 2022 - 1 sq. 2024, in monetary terms, thousands of dollars
27. Structure of import of fillers for HBV from Ukraine by types and geography
in 2022 - 1 sq. 2024, in natural terms, tons
28. Structure of import of fillers for HBV from Ukraine by types and geography
in 2022 - 1 sq. 2024, in monetary terms, thousands of dollars
29. Assortment map of the main market operators of baking fillings in Ukraine
30. Prices for "Zelandia" products for the domestic market for April 2024
31. Prices for "PURATOS" products for the domestic market for April 2024
32. Prices for "HALAFRUT" products for the domestic market for December 2024
33. Prices for "AGRANA FRUIT UKRAINE" products for the domestic market for December 2023
34. The resulting table of the application of IMC in the market of fillers for confectionery products
35. Use of the main advertising channels in the market of fillings for baking by operators
36. Comparative table of the use of Internet advertising tools in the market of fillings for baking products by operators
37. PR activities of the main market operators and their cooperation with mass media
38. Analysis of the presence of market operators in online communication channels
39. Analysis of the activity of market operators in online communication channels
40. Analysis of the use of sales promotion by fillers market operators
for confectionery products
41. Analysis of the branding of the main market operators
42. List and description of industry exhibitions
43. Analysis of search advertising of baking fillings by given types of queries in Google for the period from 01/01/2024 to 04/31/2024
44. The total volume of the B2G sector of the baking fillings market in 2023 is 1 sq. 2024,
in physical and monetary terms, kg and UAH.
45. SWOT - analysis of the market direction
46. SWOT analysis of the Customer's concept in the market
47. PESTLE - market analysis of fillers
48. Market risk map
List of graphs and charts:
1. The structure of consumption of fillings and toppings by types of products in the world in 2022,
in monetary terms, %
2. The structure of sales of fillings for baking of SE "ZEELANDIA" in Ukraine by regional sales segmentation in 2023-4 months. 2024, in natural terms, tons
3. The structure of sales of fillings for baking of SE "ZEELANDIA" in Ukraine by regional sales segmentation in 2023-4 months. 2024, in monetary terms, million UAH.
4. Structure of sweet filling sales of PURATOS UKRAINE LLC in Ukraine by regional sales segmentation in 2023-4 months. 2024, in natural terms, tons
5. The structure of sweet filling sales of PURATOS UKRAINE LLC in Ukraine by regional sales segmentation in 2023-4 months. 2024, in monetary terms, million UAH.
