Analysis of the tobacco for hookahs in market Ukraine. 2019 year
| Date of Preparation: | December 2019 year |
| Number of pages: | 45, Arial, 10 interval, 10 skittles |
| Graphs and charts: | 21 |
| Tables: | 12 |
| Payment method: | cash or non-cash payment, prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | russian |
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Detailed contents:
1.1. Description and trends of market development (especially, factors of influence, trends, market problems)
1.2. Calculation of the hookah tobacco market capacity in 2017-2018 (6 months 2019 - estimation), as well as the calculation of the total consumption of hookah tobacco in the study period. Evaluation of the shadow market of hookah tobacco.
1.3. Market segmentation and structuring
- Structure of the market of tobacco mixes for shisha with regard to the shadow segment;
-Selection of the most popular mixtures on the market - list based on consumption; without separating the mixture particles in the market structure
2. State regulation of the market (certification, excise duties, import duties).
3. Dynamics of production of hookah tobacco - an estimate
3.1. Dynamics of production of products in kind in 2017 - 8 months. 2019.
3.2. Dynamics of products sales in monetary terms in 2017-2018 (8 months 2019 - estimate)
4. Major market operators
4.1. List of major market operators and their description
4.2. Degree of competition and risks
5. Foreign trade in the market
5.1. Products Export of in 2017-8 months. 2019. (Volume, TM structure, geography, exporters, export prices)
5.2. Products Import in 2017 - 8 months. 2019. (Volume, TM structure, geography, importers, import prices)
6. Price and pricing in the shisha tobaco market
6.1. Hookah Tobacco producer prices (request from "potential supplier", volume of data - if information is available, provided the manufacturer directs to an exclusive distributor in the country - distributor prices are provided (if available)
6.2. Description of factors affecting pricing
7. Consumers and their benefits (including online)
7.1. Consumer Benefits over product, Consumer Portrait (B2C)
7.2. Consumption structuring and segmentation
8. Sales channels of products in the market (network, non-work-related operators, online stores).
8.1. The main sales channels for hookah tobacco - public data: network, non-work-related operators, online stores.
8.2. Description, advantages and disadvantages of sales channels.
9. Branding and advertising in the hookah tobacco market (features; selection of interesting cases)
10. Conclusions and forecast trends of hookah tobacco market and hookahs in Ukraine
10.1. Conclusions and forecast tendencies of market development
10.2. Construction of market development hypotheses. Market development forecasts
10.3. Recommendations for market development
11. Investment attractiveness of the industry
11.1. SWOT analysis of market orientation
11.2. PEST-analysis of factors of influence on the market
11.3. Existing risks and barriers to entry. Building a risk map in the market
List of Tables:
1. Change of the main macroeconomic indicators of Ukraine in 2018 and 1st half of 2019,% (till the same period of the last year)
2. Volume of legal hookah tobacco market in Ukraine in 2017-6 months. 2019, in kind, ton
3. Volume of legal hookah tobacco market in Ukraine in 2017-6 months. 2019, in monetary indicators, mln.UAH
4. Hookah Tobacco market operators in Ukraine
5. Import prices for hookah tobacco in 2016-2017
6. Wholesale prices of hookah tobacco from official importers in January 2018, UAH for 50 gr.
7. Comparison of the retail price of hookah tobacco from official importers and distributors with uncertain deliveries in January 2018, UAH for 50 gr.
8. Advantages and disadvantages of sales channel types
9. SWOT analysis of market orientation
10. Calculation of the environmental factors influence degree on the hookah tobacco market in Ukraine
11. Ranking of factors for importance and description of their impact on the industry
12. Hookah Tobacco market risks map of Ukraine
List of graphs and charts:
1. GDP dynamics at actual prices in Ukraine for 2018 - 6 months. 2019, UAH billion
2. Gross Value Added Structure in 2018,%
3. Consumer price index for the period of 2018 - 6 m. 2019. (Till the same period of last year),%
4. Dynamics of changes in consumer prices for the period from 2018 to 6 months of 2019. (Until December of previous year),%
5. Hookah tobacco mixes market Structure with taking into account the shadow segment in Ukraine in 2018, in kind,%
6. Volume of hookah tobacco production market in Ukraine in 2017-6 months. 2019, in kind, ton
7. Dynamics of average retail prices for hookah tobacco in Ukraine
8. for 2017-8 months 2019, UAH. US $ / pack (50 gram)
9. Estimation of the dynamics of hookah tobacco sales in Ukraine in 2017-8 months. 2019., In kind (ton) and monetary (UAH billion)
10. The volume of export in the hookah tobacco market in Ukraine in 2017-6 months. 2019., In kind, ton
11. The volume of export in the hookah tobacco market in Ukraine in 2017-6 months. 2019., In monetary terms, mln.UAH
12. TM DOZAJ export products structure for 2018 in kind,%
13. Dynamics of hookah tobacco import to Ukraine in 2017-8 months. 2019.,
14. Structure of hookah tobacco import in Ukraine by importers in kind, in 2017-2018
15. Structure of products imports by trademarks in 2015 - months. 2017, in kind,%
16. Geographical structuring of product imports, in 2015-2017, in kind,%
17. The general picture of the target audience
18. Estimation of the hookah tobacco consumption share by regions of Ukraine in kind in 2018
19. Main sales channels for hookah tobacco
20. The total ratio of shisha tobacco sales by sales channels,%
21. Forecast of hookah tobacco production in Ukraine in 2019-2021, in kind, thousand tons
