Market analysis of sanitary and hygienic paper products and cellulose in Ukraine. 2022 year
| Date of Preparation: | January 2022 year |
| Number of pages: | 49, Arial, 1 interval, 10 skittles |
| Graphs and charts: | 24 |
| Tables: | 27 |
| Payment method: | non-cash or cash payment, prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | ukrainian, russian, english |
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Detailed contents:
1. General characteristics of the market
1.1. Description of the market (list and description of goods, classifiers and description of methodologies)
1.2. Analysis of market development trends (factors of influence on the market, development problems)
1.3. General characteristics of the market, calculation of market capacity in 2016-2021 (production + import - export)
1.4. Segmentation and structuring of the market (by type, raw material, origin, number of layers, format (sheets / rolls) - in the context of product groups
2. Production and sales dynamics
2.1. The volume of production and sales of products in quantitative terms by type
2.2. The volume of production and sales in value terms by types
2.3. Producer market shares
3. Main market operators (manufacturers and importers)
3.1. List of the main market operators and their characteristics
- Legal information
- format of work in the market
- assortment groups
- brands
- price segments
- raw materials
- regional representation
- work with STM
3.2. Market shares of the main market operators
3.3. Degree of competition and danger. Factor analysis of market shares of competitors
4. Foreign trade
4.1. Export of sanitary paper products and pulp from Ukraine in 2016-2021 (volumes, structure, geography, shares of exporters)
4.2. Imports of sanitary paper products and pulp to Ukraine in 2016-2021 (volumes, structure, geography, shares of importers)
5. Product range on the market
6. Price and market pricing
6.1. Average current product prices
6.2. Description of factors influencing price formation, structure
6.3. Production cost, profitability of the main operators
7. Consumers and their preferences
7.1. Consumer preferences for a product, a portrait of a consumer in B2B and B2C
7.2. Analysis of the Internet audience in the field, search queries and the issuance of competitors
7.3. Consumption in the B2G sector. Analysis of public tender purchases (volumes, structure by regions, organizers and participants)
7.4. Structuring and segmentation of consumption
7.5. The degree of consumer satisfaction (content analysis of typical queries on the topic)
8. Sales channels for products (description and assessment of the sales structure by channels)
9. Conclusions. Forecast indicators
9.1. Conclusions and Forecast Market Development Trends
9.2. Construction of market development hypotheses. Forecast indicators of market development in 2021-2025
9.3. Recommendations for development in the market
10. Investment attractiveness of the industry
10.1. SWOT-analysis of the customer company in the market
10.2. PEST-analysis of factors of influence on the market
10.3. Existing risks and barriers to entry into the market. Building a risk map in the market
List of Tables:
1. Qualitative limits of the study (according to the NPP and UKTVED classifiers)
2. The state of the timber resource base of Ukraine
3. Market capacity of sanitary paper products made from cellulose in 2016 - 2021, in physical terms, thousand tons
4. Market capacity of sanitary and hygienic paper products from cellulose in 2016 - 2021, in monetary terms, UAH mln
5. Factor analysis of the dynamics of market shares in the market of sanitary and hygienic paper products in 2019-2020, thousand tons, %
6. Geographical structure of exports of sanitary and hygienic products from cellulose to Ukraine in 2016-2019, in kind, tons, %
7. Shares of the main exporters of sanitary and hygienic products from cellulose to Ukraine in 2016-2019, in kind, tons, %
8. Geographic structure of pulp imports to Ukraine in 2016-2021, in kind, tons, %
9. Geographical structure of imports of sanitary and hygienic products from cellulose to Ukraine in 2016-2021, in physical terms, t,%
10. Shares of the main pulp importers to Ukraine in 2016-2021, in physical terms, t, %
11. Shares of the main importers of sanitary and hygienic products from cellulose to Ukraine in 2016-2021, in kind, tons, %
12. Average current prices for products by types
13. Cost of products of the main manufacturers in the market of sanitary paper products in Ukraine in 2019 and 2020 by components, UAH thousand, %
14. Calculation of the profitability of the main manufacturers in the market of sanitary paper products in Ukraine in 2019 and 2020, UAH thousand, %
15. Structure of public procurement of sanitary paper products in Ukraine in 2016-2021 by regions, in monetary terms, mln hryvnia, %
16. Structure of public procurement of sanitary paper products in Ukraine in 2016-2021 by organizers, in monetary terms, mln hryvnia, %
17. The structure of public procurement of sanitary paper products in Ukraine in 2016-2021 by participants, in monetary terms, mln hryvnia, %
18. Consumer evaluation of sanitary paper products by product groups and popular brands
19. Consumer characteristics of toilet paper of different TM according to important characteristics
20. Consumer characteristics of handkerchiefs of different TM according to important characteristics
21. Consumer characteristics of paper towels of different TM according to important characteristics
22. Consumer characteristics of table napkins of different TM according to important characteristics
23. Consumer characteristics of paper for cleaning various TM according to important characteristics
24. SWOT-analysis of the customer company (Cardboard and paper company) in the market
25. PEST-analysis of factors influencing the market of sanitary and hygienic paper products in Ukraine
26. Segmentation of market risks
27. Map of risks in the market of sanitary and hygienic paper products
List of graphs and charts:
1. Dynamics of the demographic and social situation in the country in 2016-2021 (in terms of population and unemployment)
2. Segmentation of the market of sanitary paper products from cellulose in Ukraine by product groups in 2016-2021, %
3. Segmentation of the market of sanitary paper products in Ukraine by raw materials (cellulose and others) in 2016-2021, %
4. Segmentation of the market of sanitary paper products by pulp in Ukraine by origin (Ukrainian and imported products) in 2016-2021, %
5. Dynamics of production of sanitary paper products from cellulose in Ukraine 2016-2021 by commodity groups, in physical terms, thousand tons
6. Dynamics of production of sanitary paper products from cellulose in Ukraine 2016-2021 by product groups, in monetary terms, UAH mln
7. Shares of the main manufacturers in the market of sanitary and hygienic paper products in 2016 - 2020, in physical terms,%
8. Shares of the main operators in the market of sanitary and hygienic paper products in 2016 - 2020, in physical terms,%
9. The structure of exports of sanitary paper products to Ukraine 2016-2021, in kind,%
10. Dynamics of exports of sanitary and hygienic products from cellulose to Ukraine in 2016-2021, in kind, thousand tons
11. Dynamics of export of sanitary and hygienic products by pulp to Ukraine in 2016-2021, in monetary terms, mln. USA
12. The structure of exports of cellulose tissue paper products to Ukraine 2016-2021 by product groups, in physical terms, %
13. Structure of imports of sanitary paper products to Ukraine 2016-2021 by materials (from cellulose and other materials, excluding imports of cellulose as a raw material), in physical terms, %
14. Dynamics of imports of cellulose and sanitary and hygienic products from cellulose to Ukraine in 2016-2021, in kind, thousand tons
15. Dynamics of imports of cellulose and sanitary and hygienic products from cellulose to Ukraine in 2016-2021, in monetary terms, mln. USA
16. Structure of imports of cellulose sanitary paper products to Ukraine 2016-2021 by product groups, in physical terms, %
17. Price structure for sanitary paper products in 2020, %
18. Dynamics of the number of search queries related to tissue paper and pulp in Ukraine in October-2017-September 2021*, thousand
19. Structure of search queries for sanitary and hygienic products by brands in Ukraine in October 2017-September 2021*, thousand
20. Dynamics of the volume of public purchases of sanitary and hygienic paper products in Ukraine in 2016-2021, in monetary terms, mln hryvnia
21. Structure of public procurement of sanitary paper products in Ukraine in 2020 by product groups, in monetary terms, %
22. Structure of consumption of sanitary and hygienic paper products from cellulose (excluding residues) in 2019-2021, in kind,%
23. Structure of sales of sanitary paper products in retail in Ukraine in 2020
24. Forecast capacity of the market for sanitary paper products made from cellulose in Ukraine in 2021-2025 by segments, in physical terms, thousand tons
