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Analysis of the development of the beach tourism market and hotels in Odessa region. 2019 year

General characteristics
Date of Preparation: November 2019 year
Number of pages: 18, Arial, 1 interval, 10 ppt
Graphs and charts: 8
Tables: 4
Payment method: наличный либо безналичный расчет, предоплата
Production method: электронной почтой либо курьером в электронном или в печатном виде
Report language: russian
7050 UAH
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Detailed contents:

1. Analysis of the development of the market of beach tourism on the shores of the Black Sea in Ukraine in 2016-8 months. 2019 years. (Features of development, problems, influencing factors). Changes in this market after the annexation of Crimea. Preferences of foreign tourists for Ukrainian cities
2. Analysis of the hotel market of Odesa and the Odesa region.
2.1. Analysis of market development trends in 2016-8 months. 2019 years. (Features of development, problems, influencing factors).
2.2. Number of hotels, segmentation by number of stars. The dynamics of the number change in the Odesa region. in 2016-2018 and their occupancy (based on the assessment)
2.3. Prospects for the development of the hotel market in Odessa and the Odesa region.
3. Features of the resorts of Odesa region and preferences of hotel consumers (office study based on public data)
4. Conclusions and forecast trends of market development
5. Increasing the investment attractiveness of the analyzed market segments (broken down by researched directions)
5.1. SWOT - analysis of market direction
5.2. PEST - analysis of market direction
5.3. Risks and barriers to entering the market
5.3.1. Building a market risk map

List of Tables:

1. SWOT-analysis of the Odessa region hotel market
2. PEST-analysis of hotels in the Odessa region
3. Segmentation of market risks
4. Risk map for the Odessa region hotel market

 

List of graphs and charts:

1. The number of tourists in the Odesa region for 2016-2018, with a forecast for 2019
2. Geography of visitors to Odesa region from Ukraine, in 2017
3. Distribution of foreigners who were in collective means of accommodation by regions of Ukraine in 2018,%
4. Geography of foreign visitors to Odesa region, in 2017
5. Preferences in choosing a place of accommodation of foreign tourists in Ukraine and Odesa region in 2018
6. Regional distribution of hotels in Ukraine by number in 2018
7. Structure of hotels and room stock by category in Odessa and Odesa region, 2018,%
8. Number of rooms in hotels of Odesa region, for 2016-2018.

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