Market research report on dry cleaning services in Lviv. 2024 year
| Date of Preparation: | April 2024 year |
| Number of pages: | 22, Arial, 1 interval, 10 skittles |
| Graphs and charts: | 16 |
| Tables: | 8 |
| Payment method: | non-cash or cash payment, prepayment |
| Production method: | e-mail or courier electronically or in printed form |
| Report language: | ukrainian, russian, english |
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Detailed contents:
1. General information about the dry cleaning market in Ukraine
1.1. Description of the market and analysis of market development trends (factors of influence and their manifestation throughout the study, problems and prerequisites for development, main trends)
2. Main market operators
2.1. List of main dry cleaning operators and their detailed analysis
2.2. Branding and advertising. Branding and advertising. Analysis of positioning of dry cleaners, channels of presence
3. Consumer analysis on the dry cleaning market in Lviv based on a survey
3.1. Portrait of a consumer in the B2B segment
3.2. Behavior analysis (how exactly issues of regular washing and dry cleaning are resolved)
3.3. Which dry cleaners do you choose?
3.4. Factors that influence the choice of dry cleaning (quality, price, speed, collection/delivery services, etc.)
3.5. Cost of services: how much they spend on such services and how much they are willing to spend
3.6. Consumption frequency
3.7. Degree of satisfaction with services provided, identification of main problems and shortcomings
3.8. Analysis of potential consumers (among those who do not use dry cleaning services) - are they ready to use them under certain conditions?
4. Conclusions and recommendations on areas of market development
List of Tables:
1. Factors of influence and their manifestation, problems and prerequisites for development, main trends in the dry cleaning market in Lviv
2. Main operators of the dry cleaning market in Lviv, March 2024
3. Results table for the use of IMK in the dry cleaning market
4. Use of advertising channels in the dry cleaning market in Lviv among the main operators, March 2024
5. Analysis of the presence of dry cleaning market operators in Lviv in online communication channels, March 2024
6. Analysis of the use of sales promotion by dry cleaning market operators in Lviv by brand, March 2024
7. Analysis of branding of the main operators of the dry cleaning market in Lviv, March 2024
8. Cost of services by type of consumer on the dry cleaning market in Lviv, March 2024
List of graphs and charts:
1. Geography of the dry cleaning market in Ukraine as of March 2024
2. Location of the main dry cleaning market operators in Lviv as of March 2024
3. Structuring users by type of activity in the dry cleaning market in Lviv, March 2024
4. Analysis of user behavior on the dry cleaning market in Lviv, March 2024
5. Consumer preferences by brand in the dry cleaning market in Lviv, March 2024, number of respondents
6. Factors influencing the user’s decision regarding supplier changes on the dry cleaning market in Lviv, March 2024
7. Cost of services by type of consumer on the dry cleaning market in Lviv, March 2024
8. Structuring of consumers by frequency of consumption and possible consumption of dry cleaners in Lviv, May 2024
9. Structuring the degree of dissatisfaction and shortcomings of the dry cleaning market in Lviv, March 2024
10. Structuring the degree of readiness for a possible change of operator and the factors that influence this on the dry cleaning market in Lviv, March 2024
11. Structuring users by types of establishments that do not use dry cleaners in Lviv, March 2024
12. Reasons why users do not use dry cleaners in Lviv, March 2024
13. Analysis of the behavior of a user who does not use dry cleaners or laundries in Lviv, March 2024
14. Estimation of prices for dry cleaning services in comparison with other methods of cleaning clothes in Lviv, March 2024
15. Share of potential consumers of possible use of dry cleaners in Lviv, March 2024
16. Structuring factors of influence on potential consumers ready to use the services of laundries or dry cleaners in Lviv, March 2024
